EventAvenue is a range of online event management solutions that will help you manage any kind of events. This plug and play solution integrates easily with your event website and enables you to manage your event directly online with our range of online event management tools, collect registrations instantly and accept payments in real time.

No, EventAvenue's solutions are not limited to any set region as they online event management solutions i.e. you can manage an event in India while being based in the UK or vice-versa. All you require is a PC with an internet connection.

No, you do not need to set-up a bank account near an EventAvenue office. At the time of registration, you are required to provide us with your bank details. We (EventAvenue) will send you a cheque or wire your payment as per the payment option selected.

There are many reasons why you should choose EventAvenue's solutions

• One stop solution - EventAvenue's solutions were specially designed for the Event Industry. Each solution has been customized to manage a different type of event. For Example: Our Conference Management solution was created especially to manage conferences.
• Features – Each solution has standard and custom features. The standard features remain constant across all solutions while the custom features are specially designed to manage problems that occur during that particular type of event.
• Event live within hours - You can put up an Event for booking ‘live' in a few hours of a briefing, due to EventAvenue’s easy ‘Plug and Play' nature.
• Accessible Anywhere, Anytime – You can speed up your entire operations by providing 24 X 7 accesses to your attendees. This will allow them to register at their own convenience from anywhere in the world.
• Mode of Payments - EventAvenue^® offers a complete bouquet of major Credit Cards and a variety of Indian, Singaporean, Chinese and Canadian net banking options. Thus, you can free your business from the restraints of geographical reference points and labels like the First World or the Third World as the case may be.
• Customizable - Whatever the size, type or length of your event, the EventAvenue system is flexible enough to meet your requirements.
• Secure - EventAvenue has implemented a range of security measures - the highest level of SSL encryption, PCI Compliance DSS 1.1, Verisign Secure Certification, Daily Hacker safe audit and International Standard authentication protocols - Verified By Visa, MasterCard’s Secure Code.
• Extras - With EventAvenue, you also get access to a wide range of customized commercial tools, which enable you to maximize the profitability of your website. Example: SMS Alerts Facility, Auction Collection Feature, Invoice Payment Collection through email and the Comprehensive Transactions Reporting and Accounting Merchant Interface with MIS features.

• Increases efficiency 
• Reduces no-shows
• Reduces administrative costs 
• Increases team's happiness
• Attracts and retains more clients
• Increases sign-ups
• Encourages referrals
• Eliminates mailing costs
• Reduces administrative time
• Enhances customer satisfaction

Every EventAvenue account can be customized to reflect – your corporate colors or even the event theme. It is beneficial as it provides visitors, attendees, exhibitors with a continued sense of security when they pay online. It is also gives attendees, invitees, exhibitors to a brand experience even before the event.

EventAvenue keeps your business open 24x7. This means your exhibitors or attendees can now book or register at anytime. They no longer need to call, come in or wait for representatives, as long as they have an internet connection they can book or register from the comfort of their offices and homes.

Your attendee or/and exhibitors will never face a situation where they cannot register because they do not have a suitable payment method. With EventAvenue, your attendees and exhibitors can pay using any of the following payment options. View List

EventAvenue's solutions intend to break down the language barriers that limit your business opportunities. Currently you can create registration forms in just 1 language. However, in the near future you will be able to create registration forms in 13 global languages.

With EventAvenue's easy Email functionality, you can pre-create custom reminder mails to be automatically sent just days before the event. You can also include any information you think is necessary to make the event a success.

Attendees can ‘Group Register’ for events. For Example: There is an International Hotel Exhibition, a team of 10 individuals from the hotel ‘Hilton’ plan on attending. Any one person can register and pay for the entire contingent going from the hotel.

You can activate the auto-populate feature to make the registration process for previously registered attendees easier. With this feature, once the attendee or exhibitor enter his/her email id and password, his/her information will auto-populate.

Send an email to an attendee or exhibitor when he fails to complete the registration process. You can also provide your attendee with a link to finish the registration instead of him starting the process from the beginning in the email.

Using EventAvenue's easy features and functionalities, you can pre-set a 'Sold Out' message to display once your registration limits have been reached. You can also activate the 'Wait List' option to display so that attendee can include their names on the wait list.

EventAvenue is compatible to Microsoft, Macintosh and Netscape Navigator. This means that as long as you have an internet connection, you can manage your event from anywhere, at anytime.

Click on the ‘Sign Up’ menu on the menu bar. This will transfer you to the Event Organizer’s Registration Form – click on the world map to select the continent on which you are located and then choose your location. For example: If you select North America then you will get a list of countries on that continent like USA, Canada, Mexico, Cuba etc. Once you choose a country, you will reach the registration form. Next, you will be required to add banking details. Confirm details and incase of any error click on edit. To complete the process, click to pay for your new EventAvenue account online.

After you sign up online, our internal business and security team will scrutinize your application. This will take a week. On approval, you will receive an e-mail from EventAvenue with the good news and a link to EventAvenue's payment page from where you can pay EventAvenue's set-up fees by credit card. The approval email will also contain a list of documents required by us to validate your business. You will also have to download EventAvenue’s Client Agreement, print it and get it signed by Authorized personnel of your firm/company and courier/hand deliver it to the nearest Avenues Office. We expect that you would complete all of this procedure within seven days of receipt of formal approval from us. Your account with EventAvenue will only be activated on receipt of all of the above. Email notice of activation of the account will be set to the registered email address.

Unlike financial institutions that demand huge upfront fees and deposits, EventAvenue's charges are affordable for all types of business. Registration for an EventAvenue M.A.R.S. account is a one-time process. There are no renewal fees involved, however, a fee will be levied on an event to event basis.

EventAvenue's solutions are e-solutions i.e. you do not need to download or install any software. Once you register and pay for your account, you get access to an online M.A.R.S. account from where you can manage your event directly online.

All transactions will appear as EventAvenue.com/charge in your exhibitors or attendees credit card statement.

The banks around the world will identify all charges to the credit of EventAvenue.com/charge

You can upgrade your EventAvenue Account from an Economy Account to a Premium Account at anytime by paying the difference in setup fees. However, you cannot go downgrade a Premium account to an Economy account.

EventAvenue has multiple currencies options. You select one or more of these currency options at the time of registration or you can add a currency at a later stage using the Manage Currency Option tab in the M.A.R.S. Settings menu.

Each event has its own set of reports that you can access by clicking on the Reports icon which is located on the List Events (Category) page.

If you have saved even one section of virtual event, then you will be able to locate your virtual event on the List Virtual Event (Category) page. This page will contain a complete list of virtual events. Click on Details to continue building your virtual event.

To confirm your current balance payable, log in to your EventAvenue.com account by using your user name and password. Go to the Transaction menu on the menu bar and click on the "View Account Info" tab.

Yes. EventAvenue uses secure servers throughout. Contrary to media myth, computer-to-computer transactions using secure servers are generally considered very safe indeed - certainly as safe as, or even safer than, transactions which rely on signatures on bits of paper or card details dictated across a potentially open telephone lines. EventAvenue contains a number of features designed for e-commerce security across the Internet. Combined, these features make EventAvenue many times more secure than other "distant" users of a credit card, such as telephone or mail order and of course, its competitors. EventAvenue adopts stringent security measures to ensure that critically sensitive information, such as your customer's personal information, is protected.

All your exhibitors or attendees credit card Authorizations are done using CITIBANK's Secure Payment Gateway. Your exhibitors or attendees enter all their personal information and credit card details on the secure servers and the same is encrypted before it is transmitted over the Internet to the Acquiring Banks. Additionally, EventAvenue's server is behind security firewalls to ensure maximum protection of your exhibitors or attendees information. This guarantees that your information is inaccessible to any third party. EventAvenue uses industry-standard SSL (Standard Sockets Layer) Technology, which is used worldwide, for this data encryption.

EventAvenue is registered with Verisign, the world's best and most trust worthy Net Authentication Agency. Click here to verify our certificate

EventAvenue also follows strict in-house security guidelines for ensuring confidentiality of your exhibitors or attendees information. Since the Payment Gateway application software is maintained at Citibank's secure high-end servers, new payment technologies, standards and features are automatically implemented as they emerge. Citibank’s payment gateway is integrated with risk management component, which empowers them with the ability to control risk effectively. So, without changing your interface, you get the benefits of the latest technologies, which will allow you to stay ahead in the rapidly changing landscape of e-commerce.

The Card Verification Method (CVM) consists of a 3 or 4-digit numeric code that is printed at the back of the credit card along with (after) the credit card number, where the card holder signs in his signature on the card. This additional 3 or 4 digit numeric code is neither embossed on the card nor available in the magnetic stripe. This additional 3 or 4 digit is code is featured / incorporated on all Master Cards and Visa cards issued worldwide. Visa calls this security feature as CVV2 and Master Card calls it as CVC2.

The purpose of CVM is to ensure that the person submitting the transaction is in possession of the actual card, since the code cannot be copied from charge slips / receipts or skimmed from the magnetic band. EventAvenue requests your exhibitors or attendees to provide this numeric code for booking and submits it with the authorization through the Citibank gateway. The card processor (i.e. Visa or Master Card) will then validate the code supplied with the number on record for the specific card, and return a match/no-match response.

EventAvenue uses the most powerful Verisign secure socket layer (SSL) for encrypting customer data during transmission. To put this into non-technical terms, it would take 340,000,000,000 years for today's fastest computers to crack Verisign SSL. Click here to verify our certificate.

EventAvenue is one of the few websites that has implemented two new security protocols - Verified By Visa & MasterCard Secure Code.

Verified By Visa

Visa has developed a new online security feature called Verified by Visa that works with existing Visa cards. With Verified by Visa, consumers can rest assured that using their Visa cards on the Web is just as safe as using it at a local merchant around the corner.

Through the simple Verified by Visa checkout process, Visa card Issuers confirms the exhibitors or attendees identities in real time during transactions.

How the Verified by Visa process works

• If you are a card holder then you get a unique password from Visa. Your Verified by Visa password helps ensure that only you can use your Visa card number to book or register online.
• See a demo Enable JavaScript in your browser to see a Demo of how Verified by Visa protects you while booking or registering online.
• You'll enter your password in the Verified by Visa window, your identity will be verified, and the transaction will be completed.
• When the consumer clicks "book or register" the software recognizes registered Visa cards and the Verified by Visa screen automatically appears in the exhibitors or attendees browser. The consumer simply enters his/her password and the password is verified.
• Verified by Visa improves the security of payment transactions in the electronic commerce environment over open networks. It is designed to increase both cardholder and event manager’s confidence in Internet transactions, as well as to reduce fraudulent activity related to the use of Visa payment cards

EventAvenue is an event management system with its own built-in payment gateway has a 24 hour customer support.

You can contact the customer support team via:

1. Chat: EventAvenue’s customer service representatives are online 24 hour to solve any problem you encounter and answer any query you may have. Our purpose is to make managing your EventAvenue account effortless.
2. Phone: If you have an urgent question that needs to be answered or if you just prefer a more human touch you can reach our customer representative at +91 22 67425555 / 26000816 / 32913622 / 66920419, Monday to Saturday between 7:00 A.M. and 10:00 P.M. Indian Standard Time.
3. Email:  For any specific queries not answered by the website or the FAQ’s, please email us at service@eventavenue.com. Please send in detail your query or the problem you’re experiencing. Our customer service representative will reply to your query as soon as possible.

If you have an issue with our customer service or a way to improve our system and services, please contact us using our online complaint/suggestion form respectively

To ensure quick and efficient customer support please have your EventAvenue account number and the event number available. Also, if you are emailing with a technical problem please provide us with the same, as it will enable us to review and respond to your issue or question more effectively.

Finance Act 2006 and its after effects

Effect & Cause 1: Effective 1 May 2006, “Sponsorship” costs will be liable to service tax in the hands of the sponsor (for example, Pepsi).  This is one of the unique tax provisions wherein the service recipient (eg Pepsi) is obliged to pay the service tax rather than the service provider (for information, this is similar to the obligation on insurance companies and asset management companies to pay service tax on the insurance/distribution commission paid to its agents / distributors).
“Sponsorship” includes:

1. Naming an event after the sponsor.
2. Displaying the sponsor’s logo or name.
3. The Sponsor having exclusive or priority booking rights.
4. Sponsoring prizes or trophies for competition.

It however, does not include:

1. Sponsorship of sports events; and
2. Donations & gifts (only if the recipient is under no obligation to provide anything in return to the Sponsor).

Where Pepsi (or local group entity) acts as a Sponsor as mentioned above, the costs incurred for the same will be additionally liable to service tax at 12.36% in the hands of Pepsi (or local group entity).  This will lead to an increase in the sponsorship costs.

As this is a new legislation, Business is requested to consult INM Tax prior to making any sponsorship payments.  INM Tax will have to sign off the Expense Schedule before being processed for payment. 

INM ODD (FIN OPS) to make sure that service tax on such “sponsorship” costs is paid by HBAP India in the same manner as is being currently paid on “import of services” (for example, service tax on the payment made to Reuters USA).  Such service tax payment should be reported by INM ODD to INM Tax on a monthly basis as is being currently done for ‘import of services’.

Effect & Cause 2: It has been specifically clarified as a general rule that all ‘reimbursements’ or ‘recovery of costs’ made from clients / customers during the course of providing services will also be liable to service tax at 12.36%. 

Business should ensure that service tax is also recovered from all costs and expenses billed to (recovered from) the customer.  For example, recovery of courier costs, postage and stamp charges, travel, telephone, etc will also be liable to service tax in addition to the fees. 

Service tax will be charged to the customers at 12.36% on such ‘costs’ in addition to that charged on the fees.

Include such reimbursement/recovery as part of the taxable services while reporting the service tax liability on a monthly basis to INM Tax.