9th Marketing & Retail Conclave 2008 : Programme (Workshops)
Day 1 of the 9th Marketing and Retail Conclave 2008 (Tuesday, 19th February 2008) would have Industry and Technopak Retail workshops for Retail professionals, on a range of topics covering the gamut of Retail operations, marketing and strategy. …….
Workshops : Tuesday, 19th February 2008.
  • Understanding and implementing consumer behaviour in a retail environment
  • Optimisation of sourcing costs through vendor audit & vendor management process
  • Services Retailing : Expanding in Developing Markets
  • Private label program development and management for competitive advantage
  • Brand building in a new category
  • Launching & establishing international lifestyle brands in India
  • Food service retailing : key success and failure factors
  • Nurturing & ramping up retail start up- key success factors & challenges
  • Right phasing IT solutions for front & back end operations
  • Art and science of using retail design for enhancing productivity and performance
  • Creating & building a successful brand
  • Category management for improved business performance & customer satisfaction
  • Aggressive retail launch : strategy development and overcoming implementation challenges
  • Travel Retail : The future in India
  • Shopping mall development : A process flow
  • Emerging media for communicating with consumers
  • Successfully managing a retail and product brand
  • Developing & monitoring appropriate retail performance metrics
  • Network planning and DC design
  • Licensing and merchandising : case studies
  • Global private label trends / deep discounting – formats for India
  • Achieving information consistency in multi channel retail
  • Managing the HR challenge in Retailing
  • Private Equity and its role in retail expansion
  • Taking entertainment retailing to the masses successfully
  • Leveraging Logistics and Supply Chain Management for improving retail efficiencies
  • Mergers and Acquisitions : Is Inorganic growth an option?
  • E-tailing : Is the Indian consumer ready?
  • Brand vs. Retail marketing
 
9th Marketing & Retail Conclave 2008 : Programme (Conference)

The Conference would be on Wednesday, 20th February and Thursday, 21st February 2008 with leading International and Indian Marketing and Retail thought leaders sharing their experience and insights.

The topics planned for Conference include :

Wednesday, 20th February, 2008
  • Getting and staying close to the customer as a way to succeed
  • Building and nurturing iconic brands
  • Preserving history for a brighter future – lessons for emerging brands and retailers
  • The future of Supermarkets
  • Is ‘I Do It For You’ (IDIY) the future for DIY formats in emerging markets?
  • Competing through brands in the world of private labels
  • Defining and creating value through marketing to the masses
  • Internationalisation of Retail – opportunities and challenges
  • Localising international trends successfully
  • New Generation Shopping Centres – a glimpse into the future
  • Competing through specialisation – key success factors
  • Competing with Big Box Retailers – strategies and outcomes
  • Creating and Preserving Brands in diverse markets
  • Emerging aspirations of emerging market consumers
  • Delivering ‘Masstige’ in emerging markets
  • Redefining value in a price driven market
  • India Retail Vision : 2015
Thursday, 21st February, 2008
  • Addressing India’s challenges through a more efficient distribution system
  • Live Life Kingsize – Is the Indian market ready?
  • The Indian consumer of 2013 : looking into the future
  • Emerging retailing stars : A panel discussion on succeeding in India
  • Tapping into the youth power : communicating with today’s youth
  • Power brands’ eternal power
  • The big rural India opportunity - challenges and strategies
  • How fast is fast enough – the paradox of growing a retail business in India
  • Changes in the consumption trends: The top 2 cities vs next 6 vs next 12 vs. next 20 : Round Table
  • Is Cash & Carry the best format for India : Panel Discussion
  • Serving the small Indian retailer – Metro’s experience in India
  • M&A in Indian retail space – prospects and learnings
  • Managing Customers as well as Shareholders Expectations
  • Role of Modern Retail in India’s Future Growth
  • Modern Retail as a Harbinger of Change Across India